"...Steve
at Meadow Croft Consultants first sorted out our website in
2005, and did a major update in 2007. We’ve always been
very happy with the websites he’s designed for us; they
look good, the price is right, and most importantly, we’re
really well listed on all the main search engines, so anyone
looking for any of the products and services we offer can
find us immediately. Steve also provides us with great service,
always does everything we ask, and offers invaluable advice...."
Andy Barker,
Managing Director of the Barkers Fencing and Decking group
of companies.
Click here
to see full testimonial |
Internet
Jargon
It is difficult
to discuss websites without mentioning technical jargon to
some extent. If you are familiar with this jargon, then this
page is not for you. However, if there are some terms you
have come across, but don't know their exact meaning, the
information below might help. And if you are completely unfamiliar
with websites and associated terminology, this page should
help to demystify the subject. If there is any particular
jargon you come across that is not defined here, contact us
and we will be happy to help. Popular requests will be included
on this page in the future.
Auto-submission.
Auto-submission is a term used to describe the multiple submission
of a website to many search engines. It can be compared to
sending out an e-mail to many different addresses simultaneously.
Broadband.
This refers to high-bandwidth Internet connections. These
operate much more quickly than connections through a normal
modem, typically five to forty times the speed, depending
on the service selected.
Browser.
A web browser is an application, or program that your computer
runs to enable you to view pages on the Internet. Two popular
ones are Microsoft Internet Explorer and Firefox. The term
browser is also sometimes used to describe people who look
at websites on the Internet.
Cursor.
In terms of websites, the cursor is the on-screen arrow, or
mouse pointer. It will change shape when you position it over
a link. It will also change shape if you place it over an
image or text that causes a change on the page.
Domain
name. This is the part of the web address (see URL)
that follows www.
E-mail
marketing. This is the sending of E-mails to groups
of companies or individuals in order to promote your company’s
products or services. On this site, it refers to the legitimate
form of this activity, ‘permission-based e-mail marketing’,
not spamming (see below).
Hosting.
The term hosting, when used on this site, refers to the hosting
of your website. This is the storing on computer of all the
information relating to your website that enables people to
view it. These host computers are permanently (or as permanently
as possible) connected to the web so that viewers have access
to your site at all times.
HTML.
This stands for Hypertext Markup Language. It is the universal
language of the web, used to lay out pages in a format other
than just plain text. It is used for text and background colours,
dividers, links, … the list is almost endless. Web design
software is generally designed to create this coding, saving
much time when creating web pages.
ISP.
Your Internet Service Provider
is the company that provides you with the facility to access
the web via your modem or other device. Examples are BT, AOL,
Freeserve and Telecom Plus. Be careful in selecting your ISP.
Keywords.
These are the words used by people looking for particular
products or services on the Internet. They are typed in to
the ‘Search’ boxes of Search Engines.
Links.
Officially known as hyperlinks. These are links, or connections,
usually to other websites, other parts of the same page, or
to e-mail addresses. You click onto a link button, graphic,
word or other object, and you are taken to the linked item.
The cursor will change shape when it passes over a link.
Modem.
This is the electronic device, usually inside your computer,
that enables you to connect to the Internet via a telephone
line.
Search
engines. Search engines are websites used by people
browsing the internet to find other websites. 'Keywords' are
inserted in the search box, and the search engine lists many
of the sites containing these keywords.
Spamming.
The sending of junk e-mails to large groups of individuals
or organisations. Such e-mails are sent to people who have
expressed no interest in the company or its products. If spamming
were not controlled, we would all be inundated with so many
junk e-mails that we would not be able to find any genuine
messages.
URL.
This stands for Uniform Resource Locator. It is the ‘address’
of a website, such as http://www.meadowcroftconsultants.co.uk
It enables the website to be found by any other computer connected
to the internet. |